July 10, 2026 · 9 min read · Video Marketing

Montreal Real Estate Videography Costs & Options 2026

Montreal Real Estate Videography Costs & Options 2026

Montreal real estate videography is becoming a practical marketing tool for more than luxury listings. In 2026, buyers expect to understand layout, neighbourhood feel, natural light, finishes, and flow before they book a showing. For agents, the right video package can help a listing stand out in MLS, social media, email campaigns, and paid ads without overspending on production that the property does not need.

Quick answer: Montreal real estate videography in 2026 typically costs $350 to $1,500+, with basic condo or home videos around $350-$600, cinematic listing videos $700-$1,200, and luxury, drone, twilight or multi-location productions above $1,500. Price depends on property size, filming time, editing, turnaround and deliverables such as reels or MLS-ready versions.

This FAQ-style guide breaks down typical Montreal real estate video costs, the most useful listing video formats, and how to choose between cinematic walkthroughs, drone footage, vertical reels, and full media packages.

How much does Montreal real estate videography cost in 2026?

Most Montreal real estate videography packages in 2026 fall between $350 and $1,500+, depending on the property size, shoot complexity, editing style, turnaround time, and whether drone or social media deliverables are included.

For a standard condo or single-family listing, a basic real estate video may start around $350 to $600. More polished cinematic videos with motion, professional editing, music licensing, colour correction, drone clips, and agent branding often range from $700 to $1,200. Large homes, luxury properties, multi-location shoots, twilight sessions, and advanced storytelling can exceed $1,500.

The biggest pricing factor is not simply the number of rooms. It is the amount of planning, filming time, editing time, equipment, and deliverables required to make the listing look intentional rather than rushed.

What is included in a typical Montreal listing video package?

A typical real estate videography package in Montreal may include interior walkthrough footage, exterior clips, basic camera movement, licensed music, colour correction, editing, and one final horizontal video suitable for MLS, YouTube, websites, or agent landing pages.

Higher-value packages may also include:

  • Drone video footage of the property and surrounding area
  • Vertical reels for Instagram, TikTok, Facebook, and YouTube Shorts
  • Agent intro or on-camera walkthrough segments
  • Neighbourhood lifestyle clips
  • Twilight exterior footage
  • Property detail shots of finishes, views, amenities, and staging
  • Branded and unbranded versions for different platforms

Agents should always confirm the final deliverables before booking. A low quote may only include one short edited video, while a complete marketing package may include multiple versions designed for different channels.

What is the best video option for a Montreal condo?

For Montreal condos, the best video option is usually a short cinematic walkthrough paired with a vertical social media edit. Condos often need to communicate layout, light, building amenities, balcony views, proximity to transit, and neighbourhood lifestyle quickly.

A 45 to 75 second video can be enough for a well-staged condo in areas such as Griffintown, Old Montreal, Downtown, Plateau-Mont-Royal, Mile End, Westmount adjacent areas, or Verdun. If the building has a gym, rooftop terrace, lounge, concierge, parking, or impressive views, those details should be included because they help justify value beyond the unit itself.

For smaller condos, overspending on a long cinematic production may not be necessary. A clean, fast-paced video with strong opening shots and a vertical reel can often produce better practical marketing value.

What is the best video option for detached homes and luxury listings?

Detached homes, renovated properties, and luxury listings generally benefit from a more complete cinematic video. These properties have more story to tell: curb appeal, landscaping, room flow, natural light, finishes, entertaining areas, kitchens, primary suites, outdoor spaces, and neighbourhood context.

For higher-end Montreal listings, a strong package may include a 90 to 150 second cinematic video, drone footage, vertical reels, detail shots, and optionally an agent-led walkthrough. The goal is not only to show rooms, but to create emotional value and help buyers understand how the home feels.

Luxury properties in areas such as Westmount, Outremont, Town of Mount Royal, Hampstead, Nun’s Island, and waterfront areas may justify more production time because the video is selling architecture, lifestyle, privacy, and status as much as square footage.

Should Montreal agents add drone video?

Drone video is worth adding when the exterior, lot, view, location, or surrounding neighbourhood helps sell the property. It is especially useful for detached homes, waterfront properties, large lots, rural-adjacent listings, new developments, and homes near parks, mountains, rivers, or recognizable Montreal landmarks.

Drone add-ons commonly range from $150 to $400+ when bundled with a video shoot. Standalone drone services may cost more because of travel, setup, permissions, and flight planning.

Drone is less essential for some downtown condos unless the building, skyline view, amenities, or location is a major selling point. In those cases, a few exterior establishing shots can elevate the video, but the interior and lifestyle edit still need to carry the listing.

Do vertical reels matter for real estate listings in 2026?

Yes. Vertical reels are now one of the most useful add-ons for agents because buyer attention often starts on social platforms before it reaches MLS or a website. A horizontal listing video is still valuable for YouTube, websites, email, and presentation, but vertical edits are better suited to Instagram Reels, TikTok, Facebook Reels, and YouTube Shorts.

For Montreal real estate videography, vertical reels typically work best when they are short, direct, and visually clear. A 15 to 35 second reel can highlight the strongest selling features: the kitchen, view, living area, exterior, rooftop, neighbourhood, or one memorable architectural detail.

Agents should consider requesting both branded and unbranded versions. Branded reels are useful for social promotion, while unbranded versions may be better for MLS rules, broker distribution, or paid ad variations.

How long should a real estate video be?

Most listing videos should be between 45 seconds and 2 minutes. Shorter videos usually perform better for standard listings because they respect viewer attention and focus on the strongest features. Longer videos make sense when the property has multiple floors, luxury finishes, guest suites, landscaped grounds, waterfront access, or a story that requires more time.

A common mistake is trying to show every corner equally. Strong real estate videography guides the buyer through the property while prioritizing the rooms and details that influence perceived value. The edit should feel complete, but not slow.

What affects the cost of real estate videography in Montreal?

The main pricing factors include property size, location, shoot duration, editing complexity, number of deliverables, drone requirements, agent appearance, twilight timing, and turnaround speed.

A basic daytime shoot for a staged condo will cost less than a cinematic production for a large home requiring drone, exterior lifestyle clips, multiple social edits, and revisions. Travel within the Greater Montreal Area may also affect pricing, especially for listings outside the central service area.

Preparation matters too. Clean staging, decluttering, working lights, open blinds, hidden garbage bins, and ready-to-shoot rooms help the videographer work efficiently and improve the final result.

Is real estate videography worth it for average-priced listings?

It can be, if the video is matched to the listing strategy. Not every property needs a premium cinematic film, but many listings benefit from a simple professional video or reel that helps buyers understand the space quickly.

For average-priced Montreal homes and condos, the best value often comes from a bundled package that includes photos, video, and social media edits. This gives the agent enough content to market the property across MLS, Instagram, email, open house promotion, and follow-up campaigns.

Video also supports the agent’s personal brand. Even when a buyer does not purchase that specific property, polished listing content can create trust and make future sellers more likely to book a consultation.

How should agents choose the right Montreal real estate videography package?

Start with the listing’s strongest selling point. If the property is a stylish condo, prioritize interior flow, light, views, and a vertical reel. If it is a detached home, add exterior coverage and possibly drone. If it is luxury, invest in a more cinematic story with detail shots, neighbourhood context, and multiple edits.

Agents should ask these questions before booking:

  • Is the final video horizontal, vertical, or both?
  • Are branded and unbranded versions included?
  • Is drone footage included or priced separately?
  • How many revisions are included?
  • What is the turnaround time?
  • Can the content be used for paid ads and social media?
  • Does the package include photography or only video?

The best package is the one that gives the listing enough visual impact to attract attention while staying aligned with the expected commission, property value, and marketing plan.

Book Montreal real estate videography with Melon Media

Melon Media creates cinematic real estate videos, drone content, photography, and social media edits for Canadian agents who want practical listing media that looks polished and performs across platforms. If you are planning a Montreal listing and want help choosing the right video option, book your real estate media shoot with Melon Media.

Further reading

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Frequently asked questions

How much should a realtor budget for real estate videography in Montreal?

Most Montreal realtors should budget $350-$600 for a simple listing video, $700-$1,200 for a polished cinematic walkthrough, and $1,500+ for larger homes, luxury listings, drone footage, twilight shoots, or advanced storytelling. The right budget depends on the property value, target buyer, marketing channels, and how many deliverables are needed.

What is usually included in a Montreal real estate video package?

A typical Montreal real estate video package includes interior walkthrough footage, exterior shots, smooth camera movement, licensed music, basic colour correction, editing, and one final horizontal video for MLS, YouTube, websites, or landing pages. Higher-tier packages may add drone footage, vertical reels, agent intros, neighbourhood clips, twilight shots, and branded or unbranded versions.

Is drone video worth it for Montreal real estate listings?

Drone video is worth it when the property benefits from showing location, land, views, waterfront access, architecture, proximity to parks, or neighbourhood context. It is less essential for many standard condos. In Montreal, drone work should be planned around weather, urban flight restrictions, property type, and whether aerial footage will actually help buyers understand value.

Further reading

Also see: Québec City Real Estate Videography for Historic Homes and Condos

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